Digital Transformation Services

Healthcare Transformation: Putting Digital at the Center of Business Transformation

Learn more about how iCrossing set a foundation for digital success for a leading healthcare organization.

8WKS

For a data-driven strategy and roadmap

Digital Transformation

We integrate advanced technologies for your business to revolutionize efficiency and propel you into a future of endless possibilities.

Brand Experience (BX)

We create compelling narratives that resonate with audiences, building lasting loyalty and a distinct market presence.

Customer Experience (CX)

We craft experiences that resonate deeply, fostering loyalty and driving growth with every interaction.

Employee Experience (EX)

We foster a transformative employee experience, cultivating a workplace environment that inspires creativity, collaboration, and commitment.

Data-Driven Creative

We craft sophisticated brand experiences that resonate deeply and drive conversion, all backed by data.

Technology

We harness the transformative power of technology to craft customer experiences unlike any other.

Audience Insights

We extract actionable insights that inform tactics and shape strategies for effective personalization

The Challenge

After years of changing leadership, this U.S. based Healthcare Organization found itself in a position to transform and thrive under new leadership. In light of the fact that over 40 million people each year in the United States are affected by health complications, it was critical to improve the relevancy of the association with patients, medical providers, and Washington, DC.

“How do we leverage a digital ecosystem to regain our position as the U.S. based authority for our industry?"

Laying down the foundation for digital transformation

Using our outcomes-based approach to digital transformation, in eight weeks, we provided the Healthcare Organization with a vision for the future, a data-driven digital strategy, and a roadmap that aligned the organization, executive team, and board with a clear path on how to best serve its wide array of audiences.

The Result

The association now has a comprehensive way to reignite the brand and an actionable plan to guide its digital enablement - including enhanced messaging, impactful experiences as well as cost removals, efficiencies, and increased personalization for medical professionals, philanthropists, patients, and advocates.

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Our Work

Healthcare Transformation: Putting Digital at the Center of Business Transformation

Our Role

Digital Transformation

Brand Experience (BX)

Customer Experience (CX)

Employee Experience (EX)

Data-Driven Creative

Technology

Audience Insights

The Challenge

“How do we leverage a digital ecosystem to regain our position as the U.S. based authority for our industry?"

Laying down the foundation for digital transformation

Bringing the brand to life through digital transformation

The Result

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